About SellerLog
We’re a small team of Amazon sellers, developers, and product nerds who believe your data should do more than just sit in a dashboard.
Our Story
From Spreadsheets to Strategy
We’ve spent years building Amazon brands — staying up late tweaking ads, obsessing over session data, and documenting everything in Notion, Google Sheets, or (let’s be honest) our heads. We knew there had to be a better way to track what was working and why.
So we partnered with developers and data engineers to build SellerLog — a new kind of tool that tracks performance, captures decisions, and helps sellers actually learn from their past. It’s the tool we always wished we had.
Helping Sellers Think Smarter, Not Just Sell Harder
We created SellerLog because we were tired of forgetting what worked. Every tweak, every campaign, every experiment — it all blurred together. So we set out to build the first tool that lets Amazon sellers combine hard data with human insight. Because growth isn’t just numbers — it’s reflection, learning, and strategy.
Data With Context
Performance data alone isn’t enough. We give it meaning.
Strategic Reflection
Log what you tried, what happened, and what you learned.
Built by sellers, for sellers
With our innovative platform, you gain not just insights but a partner in your selling success, helping you every step of the way.
How We're Building It
A Platform Built With Intention
We’re not just throwing dashboards at problems. Every part of SellerLog is designed to answer one question: “What happened, and what did we do that caused it?”
We work directly with sellers and Amazon account managers to shape features around real workflows. From tagging experiments to journaling outcomes, everything in SellerLog has a reason behind it.
Want to help shape the product?
Your Data, Handled With Care
We’re applying for Amazon’s public developer license, which requires transparency, data protection, and a commitment to security. Everything we build meets or exceeds Amazon’s integration standards.
Built on AWS infrastructure
GDPR-compliant
Dedicated Support
Zero marketing fluff, just secure, seller-first tools
Want Early Access?
Join the waitlist and you’ll be the first to know when SellerLog is ready.